Client
White Falcon Expeditions LLC
Overview
White Falcon Expeditions needed a captivating landing page to promote its unique travel experiences. The goal was to visually immerse potential customers in the beauty and mystique of Mongolia while driving interest in its bespoke tours. The project required both thoughtful UX/UI design and compelling visual storytelling through illustration.
Client
White Falcon Expeditions LLC
Industry
Tourism
Service
Product Design
Duration
6 Weeks
The Challenge
The key challenge was to convey the raw beauty and adventurous spirit of Mongolia to an international audience — within a single landing page. The client wanted the page to feel cinematic, modern, and inviting, while remaining easy to navigate and optimized for conversion.
The Solution
I created an elegant, visually-driven landing page that brings the travel experience to life. Key elements included: - A hero section with immersive imagery and a cinematic trailer - Streamlined navigation for quick access to tours, galleries, and blog content - Rich illustrations to highlight Mongolia’s unique landscapes and cultural elements - Mobile-friendly responsive design
The Result
Delivered a modern, visually engaging landing page within a 3-week timeline (October 2–27, 2023). The new landing page is effective: - Increased time spent on site - Improved visitor engagement with tour content - Strengthened the brand image for White Falcon Expeditions in both the Mongolian and South Asian markets
